Google Ads – Breakthrough to more customers in 2023

What is measured gets action

Do you want to increase revenue, reach new leads or drive conversions on your site? Initiate are a Digital Marketing Agency focusing on the data to deliver results. We work with our clients to create successful Google Ads campaigns. Whatever your goal, we can create a strategy to suit you.

Why advertise online?

Gain insight from online advertising.

Do you know how much it costs to acquire each customer? There is a wealth of information available when tracking your online advertising campaigns. The ability to track the outcome of your marketing campaigns provides valuable insight.

Target your audience with Google Ads.

Advertising online allows you to promote your products/services to your specific market. You can focus your budget on a particular audience, unlike conventional advertisements. If customers have already shown an interest in your products, you can retarget them through ads.

Reach a larger audience

Online advertising extends your brand's reach beyond your local area to global audiences. When creating online ads, you can choose to only target areas where your services or products are available.

Gain insight from online advertising.

Do you know how much it costs to acquire each customer? There is a wealth of information available when tracking your online advertising campaigns. The ability to track the outcome of your marketing campaigns provides valuable insight.

Target your audience with Google Ads.

Advertising online allows you to promote your products/services to your specific market. You can focus your budget on a particular audience, unlike conventional advertisements. If customers have already shown an interest in your products, you can retarget them through ads.

Build awareness of your business

Build awareness of your brand through advertisements, especially with retargeting campaigns. Making your intended audience familiar with your business will keep you front of mind when looking for your products or services.

Reach a larger audience

Online advertising extends your brand's reach beyond your local area to global audiences. When creating online ads, you can choose to only target areas where your services or products are available.

Control your marketing costs

Whether a startup or a multinational, you can set your budget when creating your campaign. You can adjust your budget or pause your campaign at any time. The ability to target interested audiences is a more cost-effective way of advertising.

Fast and convenient

An online campaign can be created and updated instantly at any point. The ability to track your ad performance in real-time lets you see the impact your ads are having. As a result, you can make immediate adjustments to your campaigns where needed.

Build awareness of your business

Build awareness of your brand through advertisements, especially with retargeting campaigns. Making your intended audience familiar with your business will keep you front of mind when looking for your products or services.

Control your marketing costs

Whether a startup or a multinational, you can set your budget when creating your campaign. You can adjust your budget or pause your campaign at any time. The ability to target interested audiences is a more cost-effective way of advertising.

Fast and convenient

An online campaign can be created and updated instantly at any point. The ability to track your ad performance in real-time lets you see the impact your ads are having. As a result, you can make immediate adjustments to your campaigns where needed.

What can Initiate do for you?

We are Google partner certified.

As a certified Google Partner, we have proven expertise in creating and executing campaigns with Google Ads for a range of clients. Whether you want to reach new customers, increase your brand awareness or increase sales, we can help. We will fully manage your Google Ads to get you the best results, allowing you to focus on your business.

Dedicated account manager

You will have a dedicated account manager assigned to your business. They will get to know your company goals and be your dedicated point of contact for your Google Ads campaign. They will track your ad campaign, keeping you up to date with performance results.

Printout of dashboard
Customised reporting

We provide a customised reporting dashboard built for your business and industry. The online report will allow you to stay informed with real-time information on your advertising metrics.

Working to your budget

No matter the size of your business, we can create a plan to suit your spending. We provide you with recommendations on spending through performance tracking.

Customised reporting

We provide a customised reporting dashboard built for your business and industry. The online report will allow you to stay informed with real-time information on your advertising metrics.

Working to your budget

No matter the size of your business, we can create a plan to suit your spending. We provide you with recommendations on spending through performance tracking.

Free Consultation

All clients can contact Initiate for an initial consultation to discuss their needs. We will listen to your requirements and discuss your company goals. We will then put a Google ad strategy together with your budget in mind.

Additional services

We also provide Web design services. We can create relevant dedicated landing pages on your site to direct ad traffic to your products/services. Your website must be technically sound to allow your adverts to be effective. We can make updates where necessary to your website to support your Google ads campaign.

If you’d like to see more please check out Our Work.

Headphones and keyboard on desk

How it works

Contact us and book a free consultation for a time that suits you.

One of our dedicated account managers will discuss your business goals with you to develop a plan. 

We create a strategy to promote your products or services online to meet your business goals. We continually track and analyse campaigns to get the best outcome.

What our customers say

Kieran McGuinness

Owner,

Tool Depot Ireland

5 stars
Sean and Jason have worked closely with us to build a secure new web site, where they were able to increase the functionality of our website dramatically, improve safety and improved our customer experience, Tool Depot Ireland web site is easy to use, has tons more features than before and is incredibly easy to maintain. Sean and Jason have worked closely with us to provide a site that met all of the criteria that we were looking for. The end result is a website that is attractive, organized and effective. We could not be happier with our new website that Sean and Jason have created

Ballyvaldon holiday homes

Owners,

Ballyvaldon Holiday Homes

5 stars
Danielle and Sean explained the entire process how the website would work and what might be most suitable for our business. They researched and demonstrated what might be most suitable for our business and offered great advice, regarding marketing and design. They really listened to our needs and every meeting was so positive. I really felt no question was foolish. They offered so much advice and guidance on marketing and were so obviously passionate and focused on making the very best website for our business. The training was amazing as initially I was very daunted, would I have the time to keep the website current but it is really easy to use, which was really important to our business. Danielle and Sean are really passionate about the business, really creative ensuring you get what you want from the website in both design and functionality. Initiate provides a very professional service, they are a very customer focused team, who are very driven on customer satisfaction. I am so happy with the website it really exceeded my expectations making it a very rewarding experience. Thank You Danielle and Sean.

Ciaran Quinn

Owner,

Butcher Counter

5 stars
Best business decision I made in 2021 getting involved with Initiate. Top class service from initial chat to finished product, Sean is excellent at his job. 10 out of 10.

Ciaran Quinn

Owner,

Boxercise Galway

5 stars
Pleasure to work with Sean, he has created 4 websites for me to date and we are working on another. Extremely easy to deal with, helpful, professional and responsive.

Ian Ryan

Owner,

Attainment Spectrum UK

5 stars
Sean is a one stop shop from design > develop > advertise. What I liked most about Initiate is that they weren’t just looking for the quick sale, Sean’s main objective is to deliver your project with spending as less as possible and that’s how he measures himself and you’ll find that very quickly yourself. I’ve used him myself and recommended him to a couple of other businesses who are now monthly users of Initiate.

Dylan Collins

Owner,

RedFox Recycling

5 stars
Great service, everytime I picked up the phone my issue was resolved straight away. Delighted to recommend them.

Lisa Pierce

Owner,

The Dance Shop of Ireland

5 stars
Sean did a fantastic job on my e-commerce site including an appointment booking system. His ideas were well-planned, clear, thorough and well-illustrated. I find Sean to be very responsive, helpful, obliging, patient and polite. I’m very hapy with my finisted user-friendly website.

Julie Davison

Owner,

Julie Davison Educational Psychologist

5 stars
I would highly recommend Initiate’s services. Sean did a wonderful job creating a fantastic website which exceeded my expectations. He listened very carefully to what I wanted to achieve with the website and then put this into action. He was professional, patient, and responsive to all questions and queries. Sean has a “can-do” attitude, which is brilliant when designing a website as he constantly tries to find ways to achieve what the client is looking for. It is clear that Sean takes great pride in his work and that he really wants the client to be 100% happy with their website. I am so glad that I came across Sean’s business and that he designed my website as he guided me through the process and made it all very straightforward. Thank you very much Sean and everyone at Initiate.
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Who we've worked with

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Tell us a little about yourself and your project and we’ll be in touch to help you figure out the best option for you and your company.